About this project
Social Media Strategy
Colorstories + the kid is the most significant break-through studio of portrait and wedding art photography in Greece. Its creative team is a fully original initiative in the Greek photo world, specializing in art photography and documentary photojournalism.
To create a strong social media presence while using social media as a channel for sales and engagement.
The combination of content strategy with paid media and social advertising, transformed our page to a sales channel. Fans are using Facebook for customer service and as an online catalogue for their inspiration.
- The fan based tripled within few months
- 40% increase in leads and conversions
- Engagement rate is above the average of the industry